What are CUR8 Shoutouts?
ShoutOuts are a new CUR8 feature designed to increase organizations' revenue while enhancing attendee engagement. Attendees can purchase personalized messages, customize them with a background, and send them to a specific recipient within the organization. That is a ShoutOut!
CUR8 ShoutOuts are seamlessly integrated into the event experience.
- They're monetized - yes, money for your program!
- They're public.
- They're simple, no friction.
They work especially well for:
- Theatre and performance programs
- Sports teams
- School events
- Community celebrations
Whether it’s a “Break a leg!” message to a kid in the school play or a “Way to crush it!” note for a team captain, ShoutOuts let attendees participate in the spotlight.
What IS a ShoutOut?
An individual ShoutOut is a paid, personalized message that an attendee can create and send during an event.
- Attendees choose a background design.
- They write a custom message.
- They select a recipient within the organization.
Once submitted, the ShoutOut appears publicly in the digital program, and the message is delivered to the recipient at the scheduled time. It’s quick, informal, and celebratory. That’s it! Attendees create a ShoutOut, recipients get a surprise moment of recognition, and your organization grows by turning celebration into revenue.
How do ShoutOuts work?
- ShoutOuts are available as an "Add-On" during ticket purchases.
- The customer selects a recipient from a drop-down menu that only displays logged-in CUR8 users within the organization. They choose the background and message for their ShoutOut.
- An organization admin moderates ShoutOuts before they are sent.
- Once approved, ShoutOuts are sent directly to the recipient on the scheduled date and, if selected, will also appear in the organization's Digital Program.
Can I enable ShoutOuts for specific projects only?
Yes!
ShoutOuts are managed per Project. You can enable ShoutOuts for one project and leave them off for others. By default, the feature is turned off.
Can I set the price for Shoutouts?
Yes!
Organizations have full control over the cost of ShoutOuts for attendees. You can set the final price based on your audience and revenue goals.
What about fees for ShoutOuts?
ShoutOuts fees, similar to ticketing fees, can either be absorbed by your organization or passed on to the attendees.
- If the organization has set a price between $1.00 and $3.99 for each ShoutOut, a Token Fee of $0.50 per ShoutOut applies.
- If the organization has set the purchasing a ShoutOut to be $4.00 or more, the token fee will be $1.00 per ShoutOut.
This flexibility allows you to tailor the price to your project's specific needs and maximize your earning potential.
Can ShoutOuts be canceled or refunded?
- An organization admin can cancel a ShoutOut before it is sent to the recipient.
- Attendees can find the option to cancel in the email containing their tickets, provided it is before the scheduled send date.
- Once purchased, a ShoutOut cannot be refunded.
What if something inappropriate is included in messages?
ShoutOuts must be moderated to be sent.
Organization admins are responsible for moderating all shoutouts before they are sent. This ensures message content aligns with the organization’s values and policies.
CUR8 will not send ShoutOuts purchased by attendees until they have been actively moderated. ShoutOuts created by an organization admin, ticketing manager, or box office salesperson are considered automatically moderated.
What is the Digital Program, and how does it relate to ShoutOuts?
The Digital Program is an exciting new tool that modernizes event programs, and if you choose, will display ShoutOuts alongside other event-specific content. This will give ShoutOuts greater visibility and add an extra layer of value for both attendees and recipients.
Learn more about the Digital Program
Can attendees send ShoutOuts without selecting a recipient?
No. A recipient must be selected for a ShoutOut to be sent.
The recipient must also be a logged-in CUR8 user who is assigned to a Role on the Project, so their name will appear in the selection menu in the cart.
How do I get started with ShoutOuts on my project?
You want to make sure the People in your Organization (cast, crew, athletes, students, staff, etc) have joined CUR8 and have joined your Organization. They will each need to be assigned to a Role. This allows them to be selected to receive a ShoutOut.
- Select your project poster and then select Edit Project.
- Scroll down to the ShoutOuts section and enable the feature.
- If ShoutOuts are grayed out/not selectable, this means that there are no People assigned to Roles, which prevents ShoutOuts from being selected.
- Once ShoutOuts are set up, inform your students, community, and attendees about a unique way to celebrate the people they love and support.
Learn more about How To Set Up ShoutOuts
Not Using CUR8’s Project Management Features?
No problem!
If you're not using Roles for scheduling and communication, you can still take full advantage of ShoutOuts. Just create a single Role on your Project called ShoutOuts and assign it to anyone you’d like to be eligible to receive one.
Need Help?
If you have any questions or need assistance, please get in touch with our support team via chat or shoot us an email at support@cur8.com