CUR8 provides several tools to help you market your projects, sell tickets, and engage your audience. From shareable URLs and widgets to direct donation links, you can make it easy for attendees to participate, contribute, and connect.
Accessing Marketing Tools (Shareable URLs & QR Codes)
The shareable links for an event/project are ready to use and can be easily copied to promote it across your marketing channels.
To get to your marketing tools:
Go to your project’s landing page by clicking the project poster.
At the top, select Marketing Tools to open the pop-up.
The pop-up will display available options. You can click any of them to expand the selection and retrieve the respective URL.
This is an example of the Marketing Tool pop-up:
Shareable Tool |
Purpose |
Express Checkout URL |
URL and QR code for purchasing ShoutOuts. Does not include event tickets. What are ShoutOuts? |
Ticket Purchase URL |
Direct link for attendees to purchase tickets for this event. |
Ticket Purchase Widget |
Embed a widget on your website to guide attendees to your ticket page. |
Direct Donational URL |
Attendees can make a donation directly to your organization, independent of any specific project. All About Donations |
Digital Program URL |
If a Digital Program is published, share the URL with attendees. Also available on digital tickets. |
Outreach: Promoting Your Project with Connect and Hub
Hub
Hub gives you one centralized page to share everything you’re promoting, from event tickets to donations to and digital programs, and so much more, all through a single link.
Compile and share URLs that are important to your organization, ie. School Website, partners, etc.
Include Buy Ticket links for multiple shows.
Include a direct Link for Donations.
Upload PDFs to share key information with your organization.
Feature your Digital Program for specific projects.
How to Create and Share CUR8 Hub
Connect (COMING SOON)
Connect is CUR8’s built-in marketing email tool for engaging your audience.
Send an Engagement, which is a targeted marketing email, directly from CUR8.
Recipients are automatically built from past projects and events
Pay-as-you-go pricing with no subscription fees
Unlimited subscribers with no cost to store or maintain your list
What is CUR8 Connect? Learn more about CUR8's marketing email manager.
Using Coupons to Incentivize and Boost Ticket Sales
Coupons are a strategic way to drive ticket sales and engage your audience. Use them to reward loyal attendees, promote early-bird pricing, or create limited-time offers that encourage immediate action. There are several ways to customize and use Coupons.
Promotion Tips for Coupons:
Highlight Your Offer: Promote your coupon in emails, social media posts, and on your website.
Create Time-Sensitive Deals: Limited-time coupons increase urgency and early sales.
Target Specific Audiences: Offer discounts to volunteers, repeat attendees, or community partners.
Combine With Other Tools: Include your coupon alongside Ticket Purchase URLs and QR codes.
Understanding Coupons and How to Create Coupons
Graphics, Branding
Update your project's poster graphic and cover photo for a customized, branded experience that is unique to your project.
- Project Poster Graphic Specifications
- Project Cover Photo Graphic Specifications
- What is an Organization Cover Photo? Where is it uploaded?
Flex Passes
FlexPasses let you package multiple events into one flexible offering, making it easy to promote and sell access across an entire season without locking attendees into fixed dates.
Example Marketing Workflow:
Add your custom poster and cover photo for that project.
Create a coupon code for a limited-time early-bird offer.
Post the coupon on your Hub page alongside the Ticket Purchase Widget.
Send a marketing email blast (via Connect when it's available) with the coupon and the ticket URL.
Add a QR code to your printed marketing poster.
Share a QR code on social media and around local businesses for quick access to ticket purchase with the coupon applied.